Successful Blogging: Blogs and news pages can do wonders for your web traffic - but finding the time to write content is difficult. Running your own business is challenging enough without the burden of a blog on your shoulders! You may find writing and content creation to be intimidating and stressful, especially if you don't believe that you are a very good writer. You're not alone! Many people feel that way and I will show you that writing isn't scary. Writing is simply communicating and I believe that if you can talk - you can write! Briony McStea will prove that writing can be fun and you don't need to be a modern Shakespeare to create a great blog. Briony has worked with a variety of clients to improve their blogs and she will show you how to write blogs quickly, easily and with confidence. She'll look at how to generate ideas, create a strong tone of voice and You'll learn some simple tips on how to make your blogs better. To attend this event you must be an SME (Small or Medium Sized Enterprise), trading in the north-east and looking to take an innovative approach to growing your business. The event is delivered by Business & IP Centre Newcastle, as part of the 'Pathways to Innovation' project, fully funded by the European Regional Development Fund.